Facebook approached 爆料瓜 to become the first university to use the Messenger chatbot. The Messenger chatbot that guides an interested applicant through a series of content and answers any questions they might have about 爆料瓜.

With the help of Facebook and Smartloop, 爆料瓜 is effectively scaling enrollment operations while providing applicants with the additional information they need to make an informed decision about enrolling in the University.